Our expertise

We bring significant experience and capabilities to this challenge

  • Digital innovators: we have 20 years’ experience of building award winning innovative digital products across many industries
  • Digital health expertise: we have created market leading, multi-award winning clinically respected digital healthcare products.
  • Medical Expertise: all of products are clinician-led solutions designed to fit the needs of the NHS and private healthcare providers.
  • Engaging Content: we have 20 years’ experience creating captivating content to help people learn with the best publishers in the world. This experience is critical to engaging patients with their conditions and to making it easier for providers to supply the right content at the right time


Chris Robson

Chris Robson


Chris Robson is a serial entrepreneur and CEO, with 20 years’ experience of building fast growth, multinational companies and products, from £0 to £50m turnover. He built and floated digital agency, Syzygy, on the German Stock Exchange  and co-founded Ink Publishing, the world’s largest publisher of inflight media. He was CEO of Edengene the strategy and innovation consultancy. He was a Founder of Market Research Technology Company, The Distilleries and educational technology company, Propagator. Chris is the author of “Confessions of an Entrepreneur”, published by Pearson.

Chris Robson

Jonathan Waywell

Head of Product Management

Jonathan is an experienced commercially minded Board level technical and commercial consultant, who has over 15 years of hands-on experience of delivering digital strategies for sector leading companies. Multi-lingual with first rate academics, Jonathan started his career as a software engineer at BT in their Internet products group before becoming Technical and then Innovations Director at syzygy. Jonathan is a co-founder of Propagator and has considerable experience of working with data and analytics.